Roberto González is an Art Director shaping brands with strategy and design. With over a decade of experience, he leads projects that merge aesthetics with purpose—creating identities that resonate worldwide.

With a multidisciplinary approach, Roberto has worked on complex projects, leading teams and managing everything from concept development to the creation of brand materials. His ability to combine aesthetics with functionality, always with a strategic mindset. Today, Roberto continues to collaborate with brands worldwide through his PROJECT, Persona Office, FOUNDER OF Persona Office Lab, which offers classes to help students understand the power of design. Follow R.